I recently read an interview with JJ Abrams, the director of the new Star Trek movie (highly recommended by the Port-to-Port Consulting crew). In the interview, he talks about how the Internet has created an Age of Immediacy. He discusses how we no longer feel compelled to get good at anything that takes skill or effort. Shortly after reading this article, someone sent me a link to a video of Louis CK on Late Night with Conan O'Brien where he make a similar point, albeit a bit more humorously. Both of these gentlemen bring up an issue that seems to be coming to a tipping point as our economy becomes more volatile. People cannot stand to wait for even the smallest amount of time to get gratified.

In our dealings with the Indianapolis small business computer outsourcing customers that use Pertingo, this immediacy manifests itself in our quest to determine the severity of the issue at hand when they call our computer help desk. We know that in a perfect world, most of these calls would never take place. We also know that on many days we live in a far from perfect world. It's on those days that we try to do a bit more triage to determine where best to focus our resources in our attempt to keep all of our computer support customers working productively. In recent times, our customers took that into consideration and helped with our effort to prioritize their concerns. Today, we are always told that, "This is an urgent problem and it is having an enormously detrimental effect on our ability to work."

Now we understand that we are all living in stressful times, and we don't expect that our computer network services customers are going to call us with truly trivial issues. Perhaps it's too much to ask that everyone remember back to the days when everything didn't seem to happen immediately.